Our Front Porch will take your existing customer database and use it to develop a list of potential clients under the same demographic and geographical location. Facebook will automatically show your ads to people who are most likely to find your ads relevant. You can further target your ad delivery with three audience selection tools.
Core Audiences: Define an audience based on criteria like age, interests, geography and more.
Custom Audiences: Get back in touch with people who have engaged with your business, online or off.
Lookalike Audiences: Reach new people whose interests are similar to those of your best customers.